Started and finished something.

Integrated campaign for Target's Start Something program. Start Something is a Tiger Woods’ program that encourages and teaches kids to achieve their dreams. Target needed to reinvent the program on and offline as well with in traditional materials like Curriculum guides. We created a campaign aimed at educators and students alike, concentrating on blue skies, clouds and dreaming big. Inspirational and aspiring words became integral to the campaign. Flash work by Ham in the Fridge. Designed while working at Target.